News: New wave of staycationers demand better technology in holiday parks
New research from Zonal and CGA reveals that, amidst a current boom in staycations, customer expectations aren't always being met, especially when it comes to technology.
Darren Jackson, joins Zonal from cloud-based property management solution provider, Guestline, and will assume the role following David Charlton’s promotion to commercial director.
He brings with him a wealth of experience in the hospitality sector and will focus on growing Zonal’s market share in customer engagement products, including its online booking tool liveRES, integrated table and events management and Order & Pay solutions.
Commenting on his appointment Darren said: “I have been genuinely impressed by Zonal’s technology and product innovation; it’s at another level. Being able to integrate modules such as online bookings and table management software with EPoS is a huge benefit for restaurant operators, so it’s incredibly exciting to be part of such a dynamic company.”
David Charlton added: “Darren is well respected within the sector and I am delighted to welcome him to the Zonal team as we continue to develop innovative solutions that give greater visibility and insight to operators to help them drive profitability and provide a better customer experience.”
David Charlton, Commercial Director, Zonal Marketing Technologies