Zonal has partnered with booking channel aggregator Mozrest to offer hospitality businesses the opportunity to boost their online bookings through Google, Facebook and Instagram.
Latest figures reveal that the rate of no-shows in hospitality across the UK has dropped from 14% to 11% following industry-wide efforts to raise awareness.
Darren Jackson, joins Zonal from cloud-based property management solution provider, Guestline, and will assume the role following David Charlton’s promotion to commercial director.
He brings with him a wealth of experience in the hospitality sector and will focus on growing Zonal’s market share in customer engagement products, including its online booking tool liveRES, integrated table and events management and Order & Pay solutions.
Commenting on his appointment Darren said: “I have been genuinely impressed by Zonal’s technology and product innovation; it’s at another level. Being able to integrate modules such as online bookings and table management software with EPoS is a huge benefit for restaurant operators, so it’s incredibly exciting to be part of such a dynamic company.”
David Charlton added: “Darren is well respected within the sector and I am delighted to welcome him to the Zonal team as we continue to develop innovative solutions that give greater visibility and insight to operators to help them drive profitability and provide a better customer experience.”
David Charlton, Commercial Director, Zonal Marketing Technologies
