125 Data & Insights
Empower your team to take data-decision actions, in real time.125 Insights is an AI-powered guest insight platform built for multi-site hospitality operators. By combining guest feedback, social reviews and operational data into one dashboard, it delivers actionable insights that help businesses improve guest experience, reputation and commercial performance.
How 125 Data & Insights support hospitality businesses
125 Insights helps hospitality operators turn guest feedback into meaningful action. Our AI-powered platform captures every guest voice and combines data from smart surveys, online reviews and social channels into a single, easy-to-use dashboard. This enables operators to identify trends, improve performance and make smarter decisions in real time.
Built specifically for the hospitality industry, 125 Insights provides a complete guest experience toolkit, helping businesses understand customer sentiment, manage reputation, resolve issues quickly and measure performance across their entire estate. The platform empowers teams at every level with the insights they need to deliver exceptional guest experiences and drive growth.
All Feedback in One Place
Combine survey responses, Google reviews, TripAdvisor reviews, social comments and direct guest feedback within a single dashboard.
Real-Time Reputation Management
Monitor, respond to and manage online reviews and social interactions from one centralised platform.
AI-Powered Guest Insights
Transform thousands of pieces of guest feedback into clear trends, reports and actionable recommendations.
Built for Hospitality
Designed specifically for multi-site hospitality operators, providing operational, guest experience and employee insight tools.
Turn Guest Feedback into Action
125 Insights makes it easy to understand what guests really think. Through personalised smart surveys, social reputation monitoring, case management and advanced topic analysis, operators can quickly identify opportunities to enhance service, improve consistency and increase customer loyalty.
The platform delivers insights directly to the people who need them most, helping frontline teams and senior leaders make informed decisions that positively impact the guest experience.
Zonal Bookings - PVE
PVE sent from Zonal Bookings data feed of bookers who did not cancel meaning the feedback is based on Proof of Presence. Transaction-based survey link giving richer insight and a slicker guest journey. If a guest has already completed feedback in the venue, we don’t send a PVE so as not to bombard the guest.
EPoS - Transaction based survey
With Aztec, there’s no need to ask the guest the date and time or venue they visited. Dishes shown are only from the transaction of the customer. Specific questions can be targeted based on context e.g. time of day, the number of covers, spend or when purchasing a specific product.
Voucher Manager - Guest recovery
Respond to unhappy guests directly through the Feed It Back platform. Issue single-use, EPOS-redeemable vouchers through Feed It Back with ease. All of this makes it easy for teams to quickly recover unhappy guests.
Adding real value to your business
“From the initial conversation, through signing contracts, deployment and every day interactions it has been an absolutely superb experience. Team Feedback always goes the extra mile to help us achieve our business goals. Despite multiple last-minute requests, they are always able to help and assist.”
“Really positive. Not just a software provider but an extension of our team. Hugely collaborative and a great sounding board to help drive our success.”
“We’re currently using Feed It Back to focus on and improve our takeaway and delivery service during the pandemic and to ensure that we remain competitive once restrictions ease. FIB has allowed us to setup a comprehensive Mystery Diner and takeaway specific survey to gain valuable insight into this area.”