Technology to help give guests a holiday to remember

The staycation boom in recent years has opened up exciting growth opportunities for holiday park operators, but as in any sector, greater demand brings greater expectations. The pandemic accelerated the adoption of online or app-based ordering, reservations and contactless payment services in many high street restaurants, and holiday park guests increasingly expect to see these services in a park, not just in the outside world. Technology can help you engage and understand your guests better, drive more satisfaction, streamline operations and increase profits.

So with the staycation boom set to continue, UK holiday parks embracing technology will be in the best position to rebuild and capitalise on the opportunities it brings, to thrive in the future.

With Zonal’s range of integrated hospitality technology solutions for holiday parks, you’re able to offer the convenient and contactless services that your guests expect, and capture data throughout their entire stay, helping you to understand them better than ever before and enabling you to deliver the best possible guest experience.

Delivering control, efficiencies and customer service excellence across your holiday park

EPoS

Zonal’s EPoS is the beating heart of your park’s tech stack, sharing data and bringing everything together. It connects the dots between your front and back-of-house, delivering you complete operational control. It can help increase speed of service, reduce wastage, improve stock control, get vital business insights, increase loyalty, and achieve all kinds of operational efficiencies. It delivers all the tools you need to manage your business successfully and efficiently.

Manage wastage and allergen data

Deploying a fully integrated purchase to pay and menu management system means that decisions are based on data and food and drink suppliers are streamlined across your estate to unify pricing and optimise profit. As new allergen legislation has come in over recent years, it has become important to be able to track volumes of what is being bought and from where.

Booking onsite activities

Whether it’s a game of tennis, or a yoga class, our integrated activity booking engine, makes it easy for guests to  pre-book onsite activities.

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Online table bookings

Giving your guests the ability to book a table at their favourite onsite restaurant gives them the convenience they expect and enables you to plan efficiently for every service. The Zonal booking system shares real-time data with the POS, updating table availability as soon as a bill is paid, allowing potential customers to book immediately.

Online ordering

Optimise your food and beverage revenue by making it easy for your guests and residents to order with the click of a button. Zonal’s online ordering system is a safe, secure and contactless way for your guests and residents to order and pay for food and drink via their mobile device. Guests can take advantage of your tasty food and drink options both in-venue, and from the comfort of their holiday home, through Order & Pay, Click and Collect, Deliver to Location and Delivery. As items are ordered, either front of house or through our digital ordering system stock levels are updated in real time, helping you reduce wastage and inevitably control costs.

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Increase guest loyalty and revenue

Investing in an integrated digital loyalty solution will reap many benefits, not least because loyalty members will be visible to staff at every point of the guest journey. A major advantage of the shift to digital for holiday park operators is the valuable insights that can be gained from harvesting guest data. Visit frequency, guest preferences and spend can all be collected and collated, so you can send tailored deals and rewards to each customer, driving more engagement and sales.

Technology solutions for holiday parks

Our commitment to the Holiday Parks sector

In addition to providing our Holiday Park customers with innovative technology, we are also committed to the success of the sector, which is why we are Associate Members of the British Home & Holiday Parks Association.

What our customers say

This is Bourne Leisure Limited logo
“Zonal has worked hard to understand our business model and develop its products to match our needs. As a result, we’re effectively running our multi-million-pound retail business on the back of Zonal’s technology.”
Neil Hobbs, Head of EPoS and MIS, Bourne Leisure
“Zonal works for our business because of its ongoing investment in evolving its solutions and continual commitment to embrace modern technology to help companies like Haulfryn operate more efficiently and harness new revenue streams.”
Steve Lattimore, IT Implementation Project Manager, Haulfryn
“Having a way for our customers to sit on their sun loungers and order their food and drinks is a huge game changer for us.”
Ben Dalton, Group Clubs Retail Manager, Hoburne Group
  • This is Bourne Leisure Limited logo

Essential reading for Holiday Park operators

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blog

Four ways F&B tech can help Holiday Parks prepare for a rise in cost-conscious holidaymakers

With 2023 set to be another bumper year for staycations, discover four ways hospitality technology can help you capitalise on the opportunities this brings, as well as meet the demands of cost-conscious holidaymakers.
Read blog
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case-study

Hoburne Leisure Group gains full visibility over stock management and reduces costs by 11%

The Hoburne Leisure Group were looking for an integrated purchasing solution that would give them visibility of live data across multiple sites.
Read case study
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research

Research: Making the Holiday Park experience pitch perfect

Discover guest expectations, and what Holiday Parks can do to meet them, in 2021 and beyond.
Download research

Mobile Order and Pay

Keep staff and customers safe and COVID-compliant by empowering guests to take the ordering and payment process into their own hands. Available exclusively to Zonal EPoS customers, this fully customisable solution is deployed quickly and simply via your website.

Get in touch

Chat with our sales team to learn about how Zonal products could benefit you.