
How can smaller hospitality businesses make loyalty work?
Zonal has partnered with Workforce, a brand new, free-to-use membership platform, promoting the incredible career opportunities available in pubs and providing practical support and inspiration for everyone working in the sector.
It has never been more important to nurture and develop the home-grown talent that exists within the pub sector. From professional development, apprenticeships, and training information, to blogs and podcasts sharing the stories of those at the beginning of their careers through to industry leaders, Workforce will promote the welcoming and diverse nature of pubs and help attract and retain the home-grown talent needed to help keep pubs thriving in every community in the UK.
Steven Alton, BII CEO commented:
“Workforce will be instrumental in creating a free to use community for team members from across the sector, enabling their growth and development in our fantastic industry.
“I am incredibly proud that we are able to launch this free-to-use platform, promoting the incredible career opportunities that exist for people from all walks of life in the pub sector, and supporting BII members as they recruit and nurture the next generation of amazing talent.”
The BII are inviting anyone working in the pub sector to join Workforce by signing up at biiworkforce.org today to get access to career guidance, podcasts and blogs featuring fantastic stories from across the industry, wellbeing advice and support, and discounted pub experiences with Perks. Future developments for members will include webinars with award-winning mentors, free training opportunities, competitions and more.
How can smaller hospitality businesses make loyalty work?
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Loyalty in a cost-of-living crisis
The evolution of loyalty schemes in hospitality
Seamless stays and smooth operations: The impact of Zonal PMS on pub accommodation
Unlock new revenue: How accommodation can boost your pub business
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